The Lemonaders Team are co-founders of State Proud (www.StateProud.com) which promotes consumer product manufacturing in states nationwide. We have been involved with state programs for a number of years and are looking to expand even further (ex California). States such as Utah, Montana, Arkansas, Virginia, Oregon and North Carolina have very successful programs that promote the manufacturing of food products in their states.
There programs include:
- State Based Retailer and Food Service Partnerships: The creation of a “Made in that State” seal that is used on packaging and in stores and food service businesses that are in that specific state. These programs help those brands in their programs gain important distribution and sales opportunities.
- In-State Trade Events: A number of states (ex Montana, Michigan and North Carolina) have trade events that invite retailers and food service businesses from that state to preview state based brands and their products for inclusion into their stores.
- Consumer Events: The states also introduce the partnering brands to consumers via events such as state fairs, farmer’s markets and health fairs.
- International Sales Events and Programming: Each state partners with a government agency partner to promote the sales of products to international markets. Our own www.FoodExports.org explains the benefits to these brands.
We use a number of key resources provided by NASDA which is a trade organization (www.NASDA.org) which relates to all of the State Departments of Agriculture in America today.
State Department of Agriculture of Texas
TDA’s mission is to partner with all Texans to make Texas the nation’s leader in agriculture, fortify our economy, empower rural communities, promote healthy lifestyles, and cultivate winning strategies for rural, suburban and urban Texas through exceptional service and the common threads of agriculture in our daily lives.
Go Texan: There’s no denying Lone Star pride! GO TEXAN, with its signature mark in the shape of Texas, celebrates, promotes and supports the business savvy and plainspoken grit Texas agriculture is known for throughout the world. Whether it’s grown, sewn or served up on a plate, more than 26 million Texans shop, travel and dine out in support of Texas business and agriculture, looking for the GO TEXAN mark to light the way. GO TEXAN represents Texas agri-business on state, national and international levels by building recognition for the GO TEXAN mark and helping you find Texas products.
Other Related Programs
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